ABOUT US

ShineZ set Bling in 2016

While embarking on numerous expeditions, our visionary founder, Samarth Baxi, unveiled a fascinating insight: the trendsetters of Young India craved affordable, enduring, and incredibly stylish jewelry, yearning to radiate with unmatched brilliance.

ShineZ by Baxi Jewellers is a prominent Indian jewelry brand that has gained recognition for its affordable, durable, and ultra-fashionable jewelry products. Captivating the hearts of people across India and beyond. As a direct-to-consumer (D2C) jewelry brand, ShineZ aims to cater to a diverse customer base while providing a personalized shopping experience. With a commitment to quality, affordability, and exquisite design, ShineZ has become synonymous with unique and stylish jewelry pieces.

The Founder's Vision

Samarth Baxi, the visionary behind ShineZ By Baxi Jewellers, began his journey over a decade ago. His passion for jewelry led him to pursue a diamond course in Mumbai, where he acquired invaluable knowledge and skills. After completing the course, Samarth embarked on a quest to explore jewelry and markets in different countries, delving into the intricacies of the industry. With four years dedicated to learning about jewelry and diamonds, Samarth ventured into jewelry manufacturing and eventually established his own store.

Affordable Luxury

ShineZ by Baxi Jewellers understands the desires of jewelry enthusiasts who seek affordable luxury. The brand strives to strike a balance between quality, affordability, and design, ensuring that customers can enjoy exquisite pieces without breaking the bank. By eliminating middlemen and adopting a direct-to-consumer approach, ShineZ effectively minimizes costs while maintaining exceptional quality standards. This unique business model allows customers to access high-quality jewelry at accessible prices, making luxury accessible to all.

Fashion-forward Designs

At ShineZ, staying up-to-date with the latest trends is of utmost importance. The brand's in-house designers work diligently to create exceptional and fashion-forward designs that captivate the imagination. Each piece of jewelry is carefully crafted to ensure it stands out and reflects the wearer's individuality. From statement necklaces to elegant earrings, delicate bracelets to eye-catching rings, ShineZ offers a wide range of options to cater to diverse tastes and preferences. The brand's commitment to delivering one-of-a-kind pieces sets it apart in the jewelry industry.

Premium Materials and Uncompromising Quality

ShineZ by Baxi Jewellers is committed to using premium materials in all its jewelry creations. Every piece undergoes meticulous craftsmanship, ensuring that the end product is of the highest quality. From selecting the finest gemstones to incorporating precious metals, ShineZ pays attention to every detail, ensuring that its jewelry stands the test of time. The brand's dedication to uncompromising quality guarantees that customers receive jewelry that exudes elegance and sophistication.

The True Vibe of India

ShineZ by Baxi Jewellers captures the essence of India's rich heritage and vibrant culture. The brand's jewelry pieces reflect the true vibe of the nation, blending traditional aesthetics with contemporary designs. By infusing Indian motifs, craftsmanship, and cultural elements into their creations, ShineZ celebrates India's diversity and beauty. Each piece tells a story, evoking a sense of pride and connection to the roots, making ShineZ a brand that resonates deeply with Indian customers and jewelry enthusiasts around the world.

Personalized Shopping Experience

ShineZ believes in providing a personalized shopping experience that caters to the unique preferences of each customer. Through their user-friendly website and physical stores, ShineZ ensures that customers can easily explore their extensive collection and find the perfect piece of jewelry. The brand's knowledgeable staff are always ready to assist, offering guidance and expert advice to help customers make informed decisions. With hassle-free returns and a customer-centric approach, ShineZ aims to establish long-lasting relationships with its valued clientele.